Choosing Between Business Consulting, Business Coaching, and Business Mentoring

Sometimes when I meet a business owner there is some confusion about the different types of advisors. Not only do we have professionals that assist in the areas of accounting, legal and financial planning, we also have business performance advisors that assist in the areas of leadership, planning, sales, marketing, operations, time management, and...

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How to Create a Sales and Marketing Plan For Your Business

One thing that almost every small business needs is more sales. From all the types of planning we do for our clients, creating a sales and marketing plan ranks first in importance. The sales process is usually tactical and direct with individual prospects while marketing is generally strategic and aimed toward a group of prospects. To use a fishing analogy...

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